Marketing Tips

13 05, 2020

Google Ads Masterclass – What is a UTM?

By |2020-06-08T13:00:00+10:00May 13th, 2020|Marketing Tips|0 Comments

UTM stands for Urchin Tracking Module parameters. UTM helps to pinpoint what’s working and what’s not with a tracking code on the URL for a website or campaign. They can be used across Google Ads, Pinterest, email and Facebook campaigns. Use UTM’s to cut campaign failures and double down on what’s working well. [...]

7 05, 2020

How to Get Social Media Ads to Work for You. 

By |2020-05-13T11:34:22+10:00May 7th, 2020|How To, Marketing Tips, Social Media Marketing|0 Comments

Social Media Advertising and Channel Management  It’s all about brand identity - it helps you to identify with your target market  It’s not what you say, but how you say it.  Start with the outcome in mind and work backwards. Use social media to remarket - pivot your strategy Remember the basics: new channel, [...]

16 04, 2020

What’s the Plan?

By |2020-04-27T10:26:01+10:00April 16th, 2020|Marketing Tips|0 Comments

Why You Need Marketing to Bounce Back Quickly from COVID-19 If you’re thinking about cancelling your marketing, we’re asking, “What’s the Plan?”.  Price Waterhouse Cooper measures recovery from COVID-19 in years, not months, so, if you’re thinking day-to-day, you could be really extending your recovery. Keep up your marketing to prepare for an immediate bounce back [...]

1 04, 2020

From Google Ads to SEO – COVID-19 Marketing

By |2020-04-01T15:18:26+10:00April 1st, 2020|Marketing Tips, Small Business Tips|0 Comments

What Are You Doing To Keep Your Sales Funnel Full? There is no doubt COVID-19 is changing business - for some, it's even closing business altogether.  There are two responses: 1) businesses can choose to try something different - that is,  sustain (and possibly gain) market share or 2) suspend their marketing - that [...]

1 04, 2020

Adapting Your Business Model To Coronavirus-Affected Market

By |2020-04-01T11:40:02+10:00April 1st, 2020|Marketing Tips, Small Business Tips|0 Comments

Just about every business has been affected by the coronavirus in one way or another. Right now is the time to think about adapting your business to the current market. Businesses need to act fast and make future-proof decisions. The trouble is however that many businesses are just reacting to the situation as opposed [...]

31 03, 2020

The Top 5 Reasons You Need E-Commerce

By |2020-04-01T09:49:57+10:00March 31st, 2020|Brisbane, Content, How To, Marketing Tips|0 Comments

E-Commerce, the shopfront that matters. No matter what industry you’re in, you’re probably hungry for cashflow right now.  With a monumental switch to online and digital activity, your brand’s E-Commerce is more important than ever. In the current COVID-19 climate, according to Adobe, the retail sector’s pain is the digital retailer’s gain. Adobe recorded [...]

27 03, 2020

Calendly & Zoom Premium Features Currently Free – Ideal Bundle For Online Consultations

By |2020-03-27T19:24:08+10:00March 27th, 2020|Marketing Tips|0 Comments

Looking for an Easy Way To Do Online Consultations? Calendly & Zoom is the way to go. Currently, this premium feature is free until 30th of June. We just received this email from Calendly, "In light of the ongoing global impact of COVID-19, Calendly will support direct integrations with the video conferencing tools Zoom [...]

26 03, 2020

Small Business Tips – Email Marketing & Video Conferencing

By |2020-03-27T08:02:41+10:00March 26th, 2020|Marketing Tips|0 Comments

Are You Running Active Email Marketing Campaigns? Let's admit it, most small businesses hardly do it as we are all too busy... We've decided to put together a series of videos to help small businesses to make some quick wins when it comes to things like email marketing and video conferencing. In case you [...]

25 03, 2020

Building a Remote Connection – Tips for Successful Teleconferences, Video and Webinar Formats

By |2020-03-25T16:29:09+10:00March 25th, 2020|Brisbane, Marketing Tips, Resources, Small Business Web Design, Tools, Webinar|0 Comments

The way we’re doing business is changing. The recent need for remote connection has prompted many businesses to consider how they might be able to provide professional services away from the office or usual consultation room.  For health practitioners, you might have patients asking what is Telemedicine? And, what is [...]

24 03, 2020

The Six Most Important Steps of Email Marketing Campaigns

By |2020-03-24T15:47:12+10:00March 24th, 2020|Brisbane, Case Study, Content, How To, Marketing Tips|0 Comments

Email - the unsung hero of your brand. With email, you can stay connected no matter the distance. We go through six easy steps for an email marketing campaign.  With so many channels to choose from, email is an older digital tool that should not be overlooked. By tailoring your message and your audience, [...]