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Black Friday? Cyber Monday? The Cyber Weekend... How did it all go? Here is one image that answers that question If you are looking for more detailed information, download the latest update that we received from Google on 2020 Snippets here The sales season is far from over with Christmas crazy coming up. Is your [...]
Are you or your business on YouTube? If not, this podcast is for you. In this episode of Marketing Evolution Podcast, we talk about video content for small businesses with Adam from Adam Barbaro Photography and Videography - https://www.adambarbaro.com/ Don't forget to check out Adam's free 5 step guide to creating great videos. We have [...]
Are your campaigns ready for peak sales season? As Google Premier Partners we get heads up on seasonal campaigns from the Big G. Here is a recent Holiday Snippets update for Black Friday and Cyber Monday. From our perspective, here are some of the most important takeaways from this document: Create campaigns where people [...]
This podcast is with Lachlan Harburg who runs Autohouse Storage and is one of our clients. In this podcast, Lachlan shares what his business is all about and how 2020 has been for him. This episode is ideal for startup businesses or people looking for ideas for adapting their business. In this podcast, Lachlan talks [...]
This video addresses some of the questions around the government grants for small businesses. There have been a few government announcements this year regarding the grants with both state and federal government highlighting the importance of digital adaptation for businesses. In particular, Queensland state government has rolled out the Small Business Adaptation grant across the [...]
The questions we got asked quite a lot this year is "Should You Be Marketing in the Times of COVID-19?" The short answer is yes. For full version watch my video below: Here is a quote by Dan Kennedy on this subject I was actually quite surprised to see how many people wanted to stop [...]
Hi guys, I've put together a new format in order to leverage from some of the questions that people are asking me. The idea is to provide a short form of content in a format that is easy to digest - video. Here is one about digital marketing for tradies. Digital marketing can work for [...]
COVID-19 has played havoc with many small businesses experiencing a range of disruptions lasting weeks to months. Facebook has come out with an offer of USD 100m in cash grants and cash funding to help small businesses through what has been and continues to be, a challenging time. This worldwide grant will be a [...]
Sick of the bad news? Here are some digital marketing strategies to help you get on with it. These are about honing resilience. From our results we’ve witnessed how these Quick Win and Long-Term tactics are like a jam-packed survival kit you'll want to keep with you at all times. This is Part II. [...]
Are you actively monitoring your market behaviour? During these unprecedented time, it's important to understand the overall consumer behaviour in order to be able to adjust marketing campaigns. We work directly with Google and also have a number of tools that allow us to keep the finger on the pulse when it comes to [...]
