Kai

About Kai Yang

Kai is the guru behind digital marketing campaigns. His strength is utilising the newest and best tactics in order to help campaigns perform in the best possible way.

Google Retail Snippets November 2021 – A week before Black Friday & Cyber Monday

By |2026-05-07T20:52:54+10:00November 18th, 2021|Categories: Marketing Tips|

Black Friday & Cyber Monday sales forecast to grow YOY Forecasted Aussie spend across the four day Cyber [...]

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Digital Marketing Masterclass: Unite & Conquer with Cross-Channel Marketing

By |2026-05-07T20:52:55+10:00July 4th, 2020|Categories: How To, Lead Generation|Tags: , |

Digital Marketing Masterclass: Unite & Conquer with Cross-Channel Marketing You may or may not have heard of cross-channel marketing [...]

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Beyond Traffic – Three Features to Get to Know Your Customers Better through Google Analytics

By |2026-05-07T20:52:55+10:00June 23rd, 2020|Categories: Google Analytics|

For every 9/10 business owners, they’ve either heard of - or already use - Google Analytics. However, the majority would [...]

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Google Ads Masterclass – Defining Your Audience and How to Remarket to Cart Abandoners

By |2026-05-07T20:52:55+10:00June 17th, 2020|Categories: Google Ads, Google Analytics, Google Ads Tips|

Remarketing campaigns are a crucial part of digital marketing often undervalued or missed. In this article, I will show [...]

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Google Ads Masterclass – How to Manage a Google Ads*Campaign?

By |2026-05-07T20:52:55+10:00June 8th, 2020|Categories: Google Ads, Google Ads Tips|

Campaign Targeting Optimisation For Search, Display, Shopping and YouTube Ads. *Formerly AdWords In YEWS Google Ads Masterclass today, we [...]

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Google Ads Masterclass – How to Manage a Google Ads campaign (formerly AdWords)?

By |2026-05-07T20:52:55+10:00June 1st, 2020|Categories: Google Ads, Google Ads Tips|

You have set up your Google Ads account and campaigns. Now, you may wonder what is the next step and [...]

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